A birds eye view of a forest.A birds eye view of a forest.

Never compromising style or the environment

We never compromise on style. But we do want to make sure it’s sustainable. It’s why we plant trees (311,000 to date). It’s why all our deliveries are carbon neutral. And it’s why we created the industry’s first hair tool recycling scheme. #WeTheUnstoppable.


Our tools don’t just do better by your hair. They do better by the planet too. Because we’ve made NINE COMMITMENTS to the world. The planet should be as unstoppable as our innovation.


We've created the industry's first hair tool recycling scheme. Any brand. Any condition. All for free.

Want to upgrade to CLOUD NINE? Complete our recycle form and receive a £20 discount code for your next CLOUD NINE hair styling tool.

A pile of old hair straighteners that are ready to be recycled by CLOUD NINE.


We're always thinking of new ways to reduce your and our carbon footprint. That's why we offer eco boxes as options with our original, wide and touch irons.

CLOUD NINE's eco-friendly packaging, a brown cardboard box with the writing ' Find your fierce inside'.


Getting styling tools shouldn't cost the earth. That's why we're saying no to air freight. And yes to low carbon shipping methods whenever we can.

A cargo ship carrying shipping containers as CLOUD NINE do not use air freight.


DPD click & collect now available. This is the greener way to shop online. Choosing to collect your online orders from a local pickup location reduces carbon emissions by up to 85%.


We plant one tree for every eco box sold. That's 300,000 trees planted and counting. Unstoppable forests. Learn how we plant trees with Ecologi.

Birds eye image of a forest with the Ecologi logo.


Our sustainable water bottle cuts down on single-use plastic. Don't forget to recycle your old ones.

A hand holding up a white CLOUD NINE reusable water bottle against a white background.


Plastic ain't fantastic. That's why we've banned single-use plastic on all of our shoots.

A black and white image of a CLOUD NINE production shoot.


A trusty brush. That's natural, sustainable, and biodegradable. Take care of your hair. And planet.

A CLOUD NINE bamboo brush.


We want beachy waves. Not plastic waves. Whenever you buy our Magical Quick Dry Potion, we will remove the equivalent weight of ocean-bound plastic with CleanHub, helping to reduce plastic waste in our oceans.

Plastic floating underwater with the CleanHub logo in the centre.


Yes! We will recycle any old hair tool, regardless of brand or condition, for free. If you have old CLOUD NINE, ghd or Dyson hair tools, you can trade these in for £60 off your next CLOUD NINE purchase. Leave the recycling to us.

Once your old hair styling tool has been received at our recycling centre, it will either be reused, repurposed, or recycled. All parts that can be recycled are removed and separated before the items are shredded. The components are then broken down back into their raw materials and sent for smelting. If we receive a pre-loved CLOUD NINE product which isn’t at its End of Life (EOL), we will refurbish it, provide it with a new manufacturer’s warranty, and it will become part of our refurbishment programme.

At CLOUD NINE we avoid air freight wherever possible. We also make carbon neutral deliveries, offer click & collect and other shipping methods.

Two black CLOUD NINE hair straighteners coming in from either side on a black background. One shows the CLOUD NINE logo.

Send us your old tool and get £40 off your new one

Trade in your old CLOUD NINE, Dyson or ghd straightener and we’ll recycle it. And give you £40 towards a new one. Making your constant cycle of tools, a conscious cycle of tools.
Trade-In Now
A mirrored image of black CLOUD NINE straighteners, curlers and hair dryers on a black background. The products fan out from the centre.

Recycle your unwanted styling tools

Our goal is to save 1.5 million styling tools from landfill. So whatever the brand, whatever the condition, we’ll recycle your old straighteners, wands, tongs or hair dryers for free.
Recycle Now