Introducing the NEW Contouring Wide Iron, the hair industry’s most advanced straightener yet. This curved-plate styling tool is wider – specifically designed to unlock versatility for longer and thicker hair.
Join the future of healthy hairstyling and discover how this ground-breaking, industry-first straightener makes gentle styling effortless for all hair types.
The Contouring Wide Iron: Up close
Our newest and most technologically advanced hair straightener changes the styling game with a gentler way to style longer, thicker hair.
Expertly designed, its two-inch wide plates cover more hair with each pass, reducing direct and prolonged heat exposure for sleek, smooth results and minimised damage risk. Their unique curved shape offers versatility, making it easier to curl, wave, or flick your hair without leaving creases.
Best of all, the Contouring Wide Iron’s hair health technologies enable more efficient styling at lower temperatures, encouraging natural, healthy shine that lasts.

Sericite®-Infused Wide Curved Plates
Our curved plate hair straighteners are a world-first – and they’re so popular, we made a wide version so everyone can experience the benefits.
The curved plates of the Contouring Wide Iron are 0.5 inch wider than standard hair straightener plates, designed for more efficient straightening and curling of long or thick hair.
Like all our tools, they’re infused with Sericite®, another Cloud Nine exclusive. This moisture-locking South Korean mineral is known for its silky nature. When infused into our styling tool plates, it helps to evenly distribute heat and prevent unnecessary moisture loss for smoother, sleeker results.
Customisable Temperature Control
Choose the temperature that works best for your hair, with a choice of 11 heat settings, all of which are reached in just 35 seconds.
Styling at the lowest possible temperature protects your hair’s condition, preventing dryness, frizz and breakage, as well as helping to preserve vibrant colour and shine.
Don’t know your perfect heat yet? Use the Cloud Nine Temperature Calculator to find out.
Pressure-Reducing Revive Mode®
Revive Mode® is our signature hair health feature – exclusive to Cloud Nine straighteners. When you switch on the Contouring Wide Iron, Revive Mode® activates automatically, vibrating the plates 8,000 times per minute to minimise friction, drag, and direct heat exposure as you glide your straightener through your hair.
Paired with our Spring-Flex™ technology, which cushions your hair, Revive Mode® removes the need to clamp down on your hair to get straight results that last. Instead, it glides gently over your hair for a glossy finish, breaking the cycle of damage.
Designed for you: User features
The little things make a big difference to your styling experience. That’s why we’ve enriched the Contouring Wide Iron with features that think of everything. All you have to do is style.
Hibernation mode
After 30 minutes of inactivity, the Contouring Wide Iron automatically switches off, protecting your surfaces from damage and you from stress.
360° swivel cord
Our pivoting cord is 3m long and pivots 360°, helping you reach all areas of your hair and preventing cord tangles which can limit the life of styling tools.
LED digital display
The LED digital display puts you in control, showing your Contouring Wide Iron’s heating/cooling status and letting you make temperature changes in an instant.
Who is the Contouring Wide Iron for?
The Contouring Wide Iron is suitable for straightening, curling or waving all hair types. It’s the premium choice for anyone looking to upgrade their styling routine, enhance their confidence, and unlock endless possibilities for self expression.
By investing in the cutting-edge hair health technologies offered by the Contouring Wide Iron, even users with a history of dryness, frizz and breakage can start their journey to healthier hair – without having to quit heat styling.
Embrace strength + kindness with the Contouring Wide Iron.
Gen M
We’re proud to be the first styling tool brand to join the powerful GenM Collective and earn MTick™ certification for our menopause-friendly hair straighteners – including the Contouring Wide Iron.
During menopause, hair can change. Dryness, brittleness, colour and texture alterations, and even hair loss are all common, but they don’t mean you have to ditch heat styling to maintain
strength and condition.
Our hair health technology features make our straighteners kinder to hair at every stage of life, including menopause.
Learn more about our Gen M certification
Read our expert tips for managing your hair in menopause
Straightening with the Contouring Wide Iron
The Contouring Wide Iron can straighten all hair types, but is specially designed to handle longer, thicker hair types with care and efficiency by heating larger sections of hair evenly, so you never need a second pass.
The curved, Sericite®-infused plates of the Contouring Wide Iron are ideal for adding textured curves or flicks to the end of a straight style or adding lift at the root for added volume.
Curling and waving with the Contouring Wide Iron
If you love a big, loose, bouncy style, the Contouring Wide Iron is for you. Its wide curved plates create softer curls and waves, perfect for beachy or faux blowdry looks.
Unlike a standard, flat straightener plate, the curved plate enhances curl definition and movement, making the Contouring Wide Iron ideal for curling type 1 and 2 hair – fine hair types that benefit from a volumising effect.
With curved plates, it’s also easier to achieve curls that start closer to the root for a more natural look.

Designing the Contouring Wide Iron
We caught up with Danielle Blyde, Cloud Nine Product Manager to find out more about the design and development of the Contouring Wide Iron.
What was the intention behind the Contouring Wide Iron?
“We wanted to bring our curved plate technology to more hair types and needs. Customers were asking for a Wide Iron with curved plates, and we delivered! The Contouring Original Iron is already extremely popular and is overperforming.”
“There is nothing in the market like it. Its curved plates and high-end technology are completely unique. We wanted to expand the range to suit all hair types, and offering different plate sizes is a big part of that. This product includes the best of Cloud Nine’s unique technology with the addition of wider curved plates.”
How does the Contouring Wide Iron perform differently to the Contouring Original Iron?
“Early research showed that curls created by The Contouring Wide Iron differed from the Contouring Original Iron. The Contouring Wide Iron’s 1.5-inch plates create a loose beachy wave, compared to a tighter curl with the Contouring Original Iron’s 1-inch plates.
“Testing proved the curved plates help create greater curl definition and movement, especially in longer, thicker hair, making it easier to use at home and in the salon.”
Who did you have in mind when designing the Contouring Wide Iron?
“Users with thicker hair and longer styles were our target when designing the Contouring Wide Iron. Its curved wide plates, Revive Mode®, and Customisable Temperature Control, all address a pain point that users with longer, thicker hair sometimes find with flat, single-setting straighteners: the balance between effectiveness and healthy heat.
“Its high performance achieves the desired results in a single pass, at a lower heat. The Original Contouring Iron’s performance and technology were already refined to perfection by our team, so the only drastic change we made this time was offering a wider plate size so users with long or thick hair could also feel the benefits.”
What makes the Contouring Wide Iron so special?
“The Contouring Wide Iron brings together the very best of Cloud Nine haircare technology – it’s got everything you love, all in one truly next-generation hair styling tool. Every new styling tool we design must meet high standards and pass certain criteria to make sure it keeps hair healthy and protected, but the Contouring Wide Iron is truly unlike anything else on the market. It’s set apart by its versatility – it’s great for both straightening and curling.”
What’s included?
If you’re still looking for one more reason to upgrade, our most advanced straightener also comes with the accessories to match. When you purchase, you’ll receive our Luxury Giftset, complete with:
- Premium Luxe Case: Ideal for keeping all your styling accessories in one place and carrying them on the go.
- Velvet Style Case: Designed to store your Cloud Nine straightener, tidying away the cable and protecting it from damage.
- Wet Hairbrush: Perfect for in-shower detangling and working through your conditioner or hair mask.
- Detangle Comb: Ideal for prepping dry hair for straightening.
- Protective Heat Guard: Custom-shaped to protect your straightener’s unique plates from scratches as it cools, while also preventing heat damage to your surfaces.
- Environmentally friendly packaging: Our newest straightener comes in a cardboard sleeve, with minimal non-recyclable cardboard and a PU case.

Ready to embrace strength + kindness?
The Contouring Wide Iron isn’t just a styling tool – it’s a revolution in hair health and versatility.
This wider, gentler, and more innovative tool empowers you to create your signature look with less heat, less damage, and more shine. It’s more than just a straightener – it’s your companion on the journey to healthier hair.
Join the future of heat styling.
Choose strength, choose kindness, choose the Contouring Wide Iron.
Shop the NEW Contouring Wide Iron.
Learn how to get the most out of the Contouring Wide Iron with our other blog, 9 hairstyles to create with the Contouring Wide Iron.
Share the styles you create with the Contouring Wide Iron on TikTok, Instagram or Facebook.